Sanitas Video explainer
Skills: Art Direction, Illustration
The idea was to make an illustrated video explainer about the new services of the company through the story of different characters in different situations. The aesthetic had to be simple but tender, so we created very stylized objects and scenes and integrated them with irregular and realistic textures. This was a lot of work, but totally worth it! The result is a colorful composition, cute characters and a beautiful animation carefully made.